Live Webinar
It's Not Called Thought Followership: Ten Thought Leadership Tests
With Randall Craig, MBA, CFA, FCMC, CSP, HoF
Thought Leadership? While most professionals work hard at becoming trusted advisors, becoming a “thought leader” is far more difficult – and in today’s world, more strategic than ever.
If you do really think that you are a Thought Leader, test yourself. In this presentation, Randall will challenge you with ten tests, and then share different ways to improve your thought leadership on each dimension.
Tuesday April 18 , 2023
At 12:00 PM EST
Live Webinar Session has ended now.
(There is no cost to attend.)
So, you think you're a Thought Leader?
...Says who?
...Says who?
Think you are 80% on your way to being a thought leader... but only 20% in the eyes of our clients?
Learn the newest thinking on how to use content, social media, and marketing automation to increase influence — and build sustainable competitive advantage. (And how to do this without wasting your time or blowing your budget.)
Explore the two fundamental frameworks that underlie marketing your expertise.
How they can be used by individuals, groups & the organization overall to support a thought leadership and trusted advisor strategy.
Learn about the changing role of content as evidence of thought leadership.
And how to build content that parallels the client journey from awareness to engagement to referral.
Discover how to get thought leadership status — faster.
Save time and improve efficiency.
Sign Me Up!
About Randall Craig
Serial Entrepreneur. Senior exec at a public company. Author of 8 books. Consultant, Coach, and Hall of Fame Speaker. Interesting guy.
Randall is a serial entrepreneur, coaches CEOs on scaling their business, and leads the Braintrust Professional Institute.
He shares his unique perspective – and questions conventional wisdom — through his eight books (one a best seller), 600+ articles, podcasts, keynote speeches, virtual presentations, and advisory relationships. He has helped over 100 organizations — from start-ups to multinationals – scale their businesses, build capacity, and address their most pressing challenges.
Randall has taught at numerous executive education programs, serves on both corporate and not-for-profit boards, and frequently appears as an expert in the media. He has earned an FCMC, CFA, MBA, CSP, and a Black Belt in Karate. Randall has also been inducted into the Canadian Speaking Hall of Fame.
What people are saying about Randall
Adrian Davis, President
Whetstone Inc.
Randall is a strategic thinker, analytical, and personal. He possesses intellectual muscle, a commitment to optimum outcomes and high integrity — I highly recommend him. Randall is first class!
Michel Neray, CEO
MoMondays
Randall is simply one of the brightest people I know. He is gifted in seeing things from both the 50,000 foot level and sea level at the same time, and snatching — seemingly from thin air — the one piece of the puzzle that will make the entire strategy work.
Sylvia Link, APR
Director of Marketing & Communication, Retired Teachers of Ontario
Randall's expertise and experience in all areas of strategic communication, marketing, web and social media is remarkable in its breadth and depth.